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Five Ineffective Strategies Nail Technicians Need to Abandon Today

So many variables affect your success in the salon. Even when things seem to be working, there’s room for improvement. If you find yourself doing any of the following, we recommend that you stop. These are the 5 most ineffective strategies you need to abandon today. 1. Seeking business advice from other nail professionals. Not all advice is good, and …

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Communication Boundaries: Defend Your Off-time from Demanding Clients

“I get phone calls, text messages and emails from clients at the most inconvenient times, like the middle of the night. What are clients thinking?” Before “The Age of Constant Contact,” when we left our work for the day, we clocked out entirely. Now employers, clients and friends have the unreasonable expectation that we should be available 24/7. Our lives …

Pregnant Pause: Handling the Bump(s) in Your Career

On your way up the career ladder, life can get in the way, and for many nail professionals, one of the biggest obstacles may be juggling a pregnancy with work.  Even if you had an ideal pregnancy with no morning sickness or other complications, this would be a challenge. Moreover, pregnancies can be unpredictable, and it’s difficult to be the …

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Consistently Spectacular: Make Every Time Like the First Time

Your first appointment with a new client is like a first date, and a blind one at that. It’s understandable that you’d want to make a good first impression, but for your sake, please don’t try so hard. Whether it’s free nail art, a longer massage or extras that belong in a higher-priced service, these unwarranted perks may be your …

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Not Today, Satan: How to Politely Refuse a Service

Access to our salon businesses and services is not a consumer right; we salon owners and service providers can choose our clients and should exercise our right to refuse service judiciously. As much as we try to accommodate client requests, there are many circumstances in which we might refuse service in the best interests of our businesses, like when a …

10+ Ways Salon Owners get Blacklisted

As consultants, Jaime and I are very selective. After we carefully vet potential clients, those who are unsuitable or incompatible are declined contracts. Periodically, however, a toxic client will make it past our screening measures, and we’ll end up having to “blacklist” them. This post is inspired by those experiences. If you’re considering retaining the services of a support professional–whether …

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The Proliferation of “Education”

  Another day, another unwanted Facebook group addition by a nail “friend.”   Aside from being annoying and presumptuous, forcefully adding people to your not-so-revolutionary new group is downright rude. We’re seeing an influx of technicians who are attempting to assume roles as educators and mentors. While these are great aspirations to have, many of these wannabe experts are lacking …

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The Golden Age of Nail Salons

It’s been months since we published a Nail Tech Reality Check. Does that mean that problems in our industry no longer exist, or that we no longer care? It’s not that the problems no longer exist; it’s that they continue to be perpetuated by people who should know better. It’s not that we don’t care; it’s that we grow weary …

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Salon Math

“How much money will my salon make? What will my profit margin be?” If we had a dollar for every time someone asked us this question, we would have enough money to pay each of them not to ask us this question ever again. If we could predict your future, how much more would our advice be worth? We can’t even …

Facebook: “How do I get more ‘Likes’ on my Page?”

“My Facebook business page does not have a lot of likes. I’m disappointed that my friends and family haven’t yet, despite my requests. How do I get more likes?” Hey, Tina. I know you’re really savvy about reaching your audience through social media, so what do you think when beauty professionals complain about not having more Facebook likes for their business …